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This article studies temporalities at work as three managers expose them during individual coaching sessions – a device founded on psychological techniques, which has been “prescribed” to them by their firm. Three figures taken by their time at work appear: a time reduced to the present, almost to the second; a fragmented time; lastly, an overload time that runs over. Coaching presents itself as a neo-managerial answer to help higher executives cope with the complexity and the diversity of their work activity, which include entanglements – if not conflicts – between different temporalities at work. Nevertheless, on the contrary to the “new spirit of capitalism”, coaching tends, in fact, to extend the limits of planning and to reassert social norms that are opposite to connexionnist society. Indeed, it recommends focusing attention, but also what we call “territory hygiene”, which consists in the strictest and most watertight task distribution possible, and in the reaffirmation of the border between private and professional life.