Digital evolution of stores at the sales terminal: Impacts on mental imagery, shopping experience, and the value of shopping (notice n° 154805)
[ vue normale ]
000 -LEADER | |
---|---|
fixed length control field | 01339cam a2200217 4500500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20250112031248.0 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | fre |
042 ## - AUTHENTICATION CODE | |
Authentication code | dc |
100 10 - MAIN ENTRY--PERSONAL NAME | |
Personal name | Lao, Aurély |
Relator term | author |
245 00 - TITLE STATEMENT | |
Title | Digital evolution of stores at the sales terminal: Impacts on mental imagery, shopping experience, and the value of shopping |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Date of publication, distribution, etc. | 2018.<br/> |
500 ## - GENERAL NOTE | |
General note | 73 |
520 ## - SUMMARY, ETC. | |
Summary, etc. | This article uses a theoretical framework of mental imagery, experience, and shopping value to study the impact of digital tools or terminals on these three concepts. A qualitative study of forty-three consumers reveals a modification of all dimensions of the experience, in particular the temporal and cognitive dimensions. These dimensions, which are strongly linked to mental imagery, impact the shopping value: utilitarian, hedonic, social, service excellence, and to a lesser extent store aesthetics. Some managerial recommendations are provided to retailers who wish to digitalize their store(s). |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | authenticity |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | commodification process |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | connoisseurship |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | gastronomic and Bacchic brotherhoods |
700 10 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Vlad, Mariana |
Relator term | author |
786 0# - DATA SOURCE ENTRY | |
Note | Décisions Marketing | o 91 | 3 | 2018-09-25 | p. 61-78 | 0779-7389 |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="https://shs.cairn.info/journal-decisions-marketing-2018-3-page-61?lang=en">https://shs.cairn.info/journal-decisions-marketing-2018-3-page-61?lang=en</a> |
Pas d'exemplaire disponible.
Réseaux sociaux